Description
Products are made in Factory, but Brands are created in Mind.
-Walter Landor
A brand specifies the goods or services or describes the name, design term, etc., of a product or service. In the 21st century, the brand is everything. Every business, even if it’s small, needs branding. In the era of social media, people choose to buy goods or services from branded companies. Here we understand the idea about the brand.
Brand marketing is a way to promote your goods and services using your brand name. Brand Marketing is telling all about your product using a story or ad.
To understand brand marketing and advertising, we tried to add content from different people who worked in branding.
We have tried to explain management in branding and advertising at a global level. You will get an idea about digital branding, branding strategies in business, etc.
This book will help you to understand all about global Business branding.
Happy Learning.
