Description
Management Communication for Organizational Development provides clear information to top, middle and frontline managers on critical communication issues
It helps managers anticipate and respond to the communication challenges they face every day. Issues occur immediately without warning. Corporations can be destroyed by media manipulation of public perception.
Knowing what to do, what to say, and what not to say is paramount when dealing with the complex cultural issues facing managers today. Developing an effective internal and external communication strategy makes an organization viable. This book is the field he manual for managers at every organizational level.